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Market Research
Our core expertise lies in Market Research and allied services. We pride ourselves in delivering high quality, on time service whether it is to do with Qualitative or Quantitative research.
Qualitative Research
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In Depth Interviews (IDIs)
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Focused Group Discussions (FGDs)
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Dyads & Triads
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Ethnographic Studies
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Mystery Shopping & Mystery Audits
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Usage & Attitude Studies
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Interactive Workshops
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Quantitative Research
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Pen And Paper Interview (PAPI)
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Computer Aided Personal Interview (CAPI)
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CAWI (Computer Aided Web Interview)
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Computer Aided Telephonic Interview (CATI)
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Exit Interviews
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Street Intercepts
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Center Location Tests (CLTs) & Clinics
Domain Expertise
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Consumer Goods (CPG/FMCG)
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Healthcare
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Automotive
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Services Sector
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Education
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Tourism & Hospitality
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Research Expertise
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Ad Tests
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Package Test
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Market Segmentation Study
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Product Placements
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Door to Door Surveys
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Exit Polls
Allied Services
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Translation (Indian & International languages)
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Transcription (Indian & International languages)
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Data Mining
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Moderation (English & Hindi) – IDIs
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Offline & Online Data Punching
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Third Party Auditors and Quality Check
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Retail & Supply Chain
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BFSI
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Telecom & IT
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e-Commerce
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Industrial Goods
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Real Estate
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Fragrance Tests
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Price Bench marking
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Brand Awareness & Reach
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Consumer Connects
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CSAT, NPS & ESAT
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User Acceptability Testing
